November 28, 2023


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How We Helped a Management Consulting Firm Build Thought Leadership

How We Helped a Management Consulting Firm Build Thought Leadership

This article was co-authored by Natalie Botkins and Paulette Squicimari.

MEADE, a management consulting business, delivers assistance to aid electronic, inventive, and experiential marketing and advertising businesses scale their performance and accomplish growth. On a quest to cement himself as a assumed leader in the house, MEADE founder and CEO Jeff Meade began doing the job with Affect & Co.

To enhance brand awareness and progress his thought management, Affect & Co. labored along with Jeff to develop and execute an successful written content internet marketing strategy.

After we executed a content material strategy, together with lookup-optimized visitor-contributed content, MEADE was in a position to see some remarkable effects.

Jeff worked with Impact & Co. for two several years, and throughout that time, we revealed 14 visitor posts in 10 prime publications in his sector. His posts have amassed tens of countless numbers of shares across Fb, Twitter, and Pinterest, and his information has a social reach of a lot more than 6 million.

Just in just the previous 12 months, we’ve noticed these enjoyable wins:

• Jeff’s visitor posts have been posted in the likes of Entrepreneur, Harvard Organization Assessment Ascend, and Ad Age.

Entrepreneur, Harvard Business Review, and Ad Age

• Jeff’s Harvard Organization Overview Ascend report has generated more than 32,000 social shares.

Harvard Business Review article has generated more than 32,000 social shares

• A guest publish printed in Entrepreneur has garnered extra than 6,600 shares, and prospects usually mention this short article when speaking with MEADE.

Entrepreneur article has generated more than 6,600 social shares• General, the content we’ve created together:

Our content accounts for five of the top 10 referral traffic sources to the MEADE website. And it accounts for 31% of all referral traffic to the MEADE website.


To understand more about how we have assisted businesses arrive at their goals with articles marketing, check out out extra of our case scientific studies underneath!

Content Marketing Case Studies. Explore stats and data that showcase the ROI of working with us. Click here to read now.